Client login

Scala365

Capability-building at scale in the next normal

"> pharma capability building


pharma customer engagement

Watch a 3 minute introduction to Scala365

What is the issue?

pharma customer engagement

Life science companies need to boost their customer engagement teams’ capabilities quickly…

pharma customer engagement

Life science companies need to boost their customer engagement teams’ capabilities quickly…

pharma digital transformation

How to cover the full “cone of learning”?

pharma digital transformation

How to cover the full “cone of learning”?

COVID-19: the tipping point for digital transformation in biopharma

Digital transformation in sales, marketing and medical has generally been slow in life sciences companies. Digital budgets have nudged up only slowly (and were mostly spent on technology), while capability levels have remained subpar. Indeed, well below 10% fully believe their staff are well trained in digital (2018-2020 Across Health Maturometer™).

With the arrival of COVID-19, the offline customer engagement model (which represented 95% of commercial budgets vs 5% for digital) came to a grinding halt. At the same time, customer expectations increased, with close to 60% of HCPs finding digital services by pharma important – but only 36% are satisfied.

Capability-building at scale in the next normal

Similar to other industries, life science companies need to boost their customer engagement teams’ capabilities quickly (skills and knowledge, powered by a positive mindset) – across all customer-facing teams (sales, marketing, medical, access, patient affairs, etc.), all over the world. Meet Scala365™ by Across Health, an evidence-based, hypertargeted capability-boosting product suite for life sciences:

omnichannel engagement pharma

Boost your omnichannel capabilities

Learn more

omnichannel engagement pharma

Hone your OCE skills in a gamified test drive

Learn more

omnichannel engagement pharma

Stay ahead with the ultimate OCE guide

Learn more

Our track record

Across Health has a deep expertise in both traditional/F2F capability-building as well as online and blended learning. For instance, during the COVID-19 crisis, it opened up its 15 eLearning modules for free to the industry, with over 3,500 participants and over 20,000 courses taken. And what makes Scala365 truly unique, is that it is evidence-based: key Navigator365™ findings, Maturometer™ data and well-metricized case studies constitute the core of the Scala365 assets.

Interested? Reach out to us here

Building strategy Optimizing execution Tracking impact Gaining insight Boosting OCE capabilities See full overview

Scala365 Learning Scala365 Game Scala365 Manual

Our services and products: a comprehensive customer engagement ecosystem

The Scala365 learning tools surround all 4-steps of our end-to-end OCE framework, and is tightly interwoven - as everything else we do - with the evidence base of Navigator365™ and Maturometer™.
We invite you to continue your discovery journey here…or contact us directly!

 

 

Want to receive the Across Health newsletter?

Want to receive the Across Health newsletter?


Or follow us on  LinkedIn

+

Share this article

Use your prefered feature.


Or share this page with a friend.

+

Healthcare Innovation Tour 2020

To register your interest in joining the tour, and to comply with GDPR so we may send you future emails, please fill out the following information and complete the consent section at the bottom.

+

+

Book an exploratory call

Submit your details via this short form and you will be invited by one of our experts for a free 30-minute call to explore how Navigator365TM can provide an answer to your ambitions, needs and challenges.

+

Watch a 3 minute introduction to Scala365

+

Submit your details

+