The first results of the 2021 Maturometer confirm that the ROI question is more important than ever. Join Jan Keuppens (SVP Global Accounts) and Christophe Brock (Head of Intelligent Execution & Impact) to learn the value of a solid impact measurement approach: it not only influences key decision-making, but it also contributes to a change of mindset.

Download the slides

Key topics include: 

• Why strong impact measurement relies on a strong strategy and business case development
  • Impact measurement as key component of campaign and customer journey strategy
• How your omnichannel maturity influences the type & level of KPIs
  • Realistic vs “vanity” KPIs 
• Understand the continuum between “essential” and “state-of-the-art” KPIs
• Explore examples of how impact measurement influences key decision-making

Do you want to have a chat about how Across Health can help your company to reimagine customer engagement?  Let us know!