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Dear colleague,

Developing an agile go-to-market strategy for the Never Normal ranks (very) high on most executive agendas. What will be needed to be successful and lead in the new space? What is the right place of F2F in the overall mix? How will customer-facing teams need to align and partner to really move the needle? What kind of data do you need to truly personalize the customer experience in a post-C19 world? …

Have a look at our latest publications, join us in our upcoming webinar or participate in our benchmarking survey to find some of your answers:

We are about to close our annual research on the state of digital maturity in the life sciences! Join over 200 colleagues and complete the survey NOW. Immediately after it, you can benchmark your results vs. key industry trends in 2020. And after the survey is closed, you will receive an update vs. the 2021 benchmark! Participate in the 2021 Maturometer >
	The first results of the 2021 Maturometer confirm that the ROI question (“show me the money”) is more important than ever. Join senior consultants Jan Keuppens and Christophe Brock in our upcoming live webinar on May 11 to see how robust impact measurement truly accelerates digital transformation. Sign up now >
Do you want to better understand how you can empower sales & marketing by sharing a 360° customer view and deliver a consistently great customer experience? Download our whitepaper >
	Senior consultants Ben Harbour and Lee-Jay Bannister share their thinking on how to optimize virtual congresses post-COVID and offer 5 key steps to ensure biopharma delivers engaging congress experiences. Read the PME article here >