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Tips for your 2023 omnichannel budget planning

Tips for your 2023 omnichannel budget planning


Date: 28/06/2022
Hour: 16.00u
End hour: 17.00u

Physicians’ preference for omnichannel engagement has been accelerated by Covid-19. Leading biopharma companies are publicly stating the old go-to-market model is dead. At the same time, digital fatigue is rampant due to a lack of personalization and internal coordination between customer-facing functions.

‘Tips for your 2023 omnichannel budget planning’

Register NOW!

Join our experts Vladimir Rogiers (Senior Consultant) and Jan Keuppens (SVP Global Accounts) as they explore how omnichannel thinking should be a key dimension of your 2023 business planning, as well as addressing key business questions and offering some essential tips and evidence.
 

Key topics include:

  • Which channels, media and content do my customers prefer? And where does my brand do well (and not so well) versus the competition?
  • How do I translate my strategic imperatives, leverage points and key segments into pragmatic customer journeys? 
  • What kind of budget should I set aside for this? What % should go to digital?
  • What kind of business impact can I expect from my omnichannel plan? And how do I prepare for execution excellence?

 

multichannel journeyBRING A FRIEND... GET THE NEW 2022 EDITION OF OUR INDUSTRY-LEADING BOOK!

As always, please feel free to forward this invite to your colleagues!

Here's the deal: if you "Bring a friend" - i. e. you AND your referred colleague(s) sign up for the webinar - we’ll handpick 10 winners who will get a FREE COPY of our comprehensive, completely updated ‘Evidence-Based Omnichannel-The Missing Manual' (value 190€) 

We very much look forward to “seeing” you on the 28th!

 

 

 


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