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Looking back & forward: Key trends in the HCP mix (2021, 2022 & beyond)

Looking back & forward: Key trends in the HCP mix (2021, 2022 & beyond)


Date: 24/02/2022
Hour: 16.00u
End hour: 17.00u

Fonny Schenck (MD Across Health, EVP Precision Value & Health) and Beverly Smet (SVP Global Accounts) will explore key shifts in HCP satisfaction with biopharma's digital offerings from last year, as well as what to expect in 2022 and beyond, using relevant insights from our Navigator365™ Core platform. 

                                                                                        View the slides                                                                          

Key topics included:

  • Enduring shifts in HCP channel & content affinity & impact
  • HCP interest in & (dis)satisfaction with biopharma’s digital offerings
  • The competitive landscape: first movers
  • Future scenarios

Interested in learning more about what we can do for you?                 

Reach out to us here.

Further reading: Navigator365™ product suite, Related webinars


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