Navigator Lens and Landscape
This webinar was presented by Philip Baciaz (VP Customer Insights, Across Health) and Fonny Schenck (CEO Across Health).
Adding a practical and in-depth view on individual channels to a holistic view on pharma’s communication landscape
- Navigator Landscape vs Lens
- Preferred content areas for key channels today & tomorrow
- Time & context of channel use
- Preferred formats
- Company benchmarking in key channels
- Comparative analytics across and between channels
If you want to learn more on this important topic, please watch the recorded version available below.