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Key areas of Expertise
- Multichannel marketing strategies
- Customer / Patient engagement strategies
- Medical Education (eCME)
- SEM / SEO / SEA
- Change management
- Project Management
- Digital transformation, execution and impact analysis
Nationality: Mexican American (British)
Languages: EN, SP
Mark graduated from Warwick Business School (UK), having majored in marketing and business strategy. He has spent the last 15+ years applying his knowledge in the fields of sales and marketing. Covering consumer, B2B and healthcare industries he has always championed digital innovation and multi-channel execution.
Having spent the last six years working in medical education and communications – both regionally and globally – he has focussed on digital transformation strategies, customer-centricity and engagement solutions.
He joins Across Health as a senior consultant, with a goal of sharing insights and best practice as a means to helping healthcare companies hone their omnichannel capabilities.
When not at work, Mark is a keen photographer and cyclist.