Fonny Schenck

CEO

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Key areas of Expertise

  • Design and implementation of integrated multichannel strategy
  • Marketing Mix Optimization
  • Healthcare disruption
  • Emedical Affairs
  • Change Management and Best-Practice Communications
  • Impact measurement & business cases
  • Customer experience and Customer-centric Marketing
  • Customer Intelligence
  • Life Sciences Industry

Nationality: Belgian 
Languages: NL, EN, FR

Fonny (°1963) joined Across Group as a managing partner in August 2007 and subsequently took the CEO position at Across Health. He joined from Johnson & Johnson, where he led the European programmes for salesforce effectiveness, CRM business strategy and digital, and played a key role in the Marketing Excellence programme.

Fonny likes to work at the exciting intersection of technology, commercial effectiveness, business strategy and innovation. At Across Health, he is focused on helping international leaders “fix the mix”, ie navigate towards a new commercial model through the selective adoption of impactful innovative customer approaches…and moving these beyond the pilot stage into the DNA of companies, through an integrated mix of customer/market/technology insights, strategy, business transformation, integrated execution, and impact measurement. Some of his more recent strategic focus areas include value-based approaches, e-medical affairs, connected health and healthcare disruption.

In his spare time, you can find him jogging in the woods of Kasterlee, cycling along the beautiful canals or up a mountain, keeping up to date with personal investment opportunities, and spending quality time with his family and friends.

Fonny received many awards at J&J for his achievements in the CRM and digital space, both at European and global level. In addition, he is a well-known thought leader, trainer, speaker at international events, and has authored several strategic articles on these topics.

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